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What should media engagement look like in the first 60 minutes of a crisis?

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Guest contributor: Jo Detavernier, SCMP, APR – VP and Partner with Swyft. When a crisis hits, the spokesperson or (in a larger organization), the Crisis Communications Team, sees itself under immense pressure to respond quickly to demands for information from media. The first hour of a crisis is often called…
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The 3 Year Crisis Management Exercise Program

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A Three-Year Crisis Simulation Exercise Program That Validates Preparedness is an Approach Every Organization Should Take   Does your organization just “check the box” when it comes to conducting crisis simulation exercises? Do you really understand the true value of conducting effective simulation exercises? Do you take the annual “one…
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What Can Crisis Planners Learn from the Manchester Terror Bombing?

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As painful as it is to replay in our minds the recent terror bombing in Manchester, crisis planners are obligated to study it. Two lessons jump out: Lesson 1: Outside perimeters, by definition, are not secure Without having to pass through any sort of security screening, terrorists view outside perimeters…
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