by PreparedEx | Feb 14, 2022
In any crisis, the first few minutes are the most important. That is why it is so important to have a process in place for activating your crisis team. This includes sending out emergency notifications and organizing communication among team members. Without an...
by David Kalson | Aug 20, 2021
. When a crisis of any kind hits, the goal has always been the same: put it into the past as quickly as possible. You establish your organization as the most authoritative source of credible information about the crisis and you own its narrative by living the mantra...
by PreparedEx | Jul 28, 2021
Guest contributor: Jo Detavernier, SCMP, APR – Owner of Detavernier Strategic Communication When crisis communications teams work perfectly together, they will achieve great results. When such alignment takes on the form of “groupthink” however, the results will often...
by PreparedEx | May 11, 2021
Guest Author – Natalia Andrew With over 3.96 billion active social media users worldwide, platforms such as Facebook, Instagram, Twitter, and TikTok have become mainstream sources of more than just entertainment. In fact, a social media report by Our World In...
by PreparedEx | Jul 17, 2020
Podcast: Play in new window | DownloadSubscribe: Apple Podcasts | Google Podcasts | Amazon Music | RSSCommunicating with your stakeholders is important at any time. Communicating with them during emergencies is especially important. In episode 75...
by PreparedEx | Jul 14, 2020
Guest contributor: Jo Detavernier, SCMP, APR – Owner of Detavernier Strategic Communication Over the last few decades, crisis communicators have been handed from academics different empirically validated theories that help them make the best possible choices in a...