by David Kalson | Aug 20, 2021
. When a crisis of any kind hits, the goal has always been the same: put it into the past as quickly as possible. You establish your organization as the most authoritative source of credible information about the crisis and you own its narrative by living the mantra...
by David Kalson | Jul 30, 2019
The presence of dangerous substances in industrial facilities located close to population centers presents inescapable challenges for crisis planners and crisis teams. Any accident at such a facility, even when no dangerous toxins have been released, will be...
by David Kalson | Dec 19, 2018
How to create and sell an awkward crisis exercise scenario It’s often the case that the most severe crises that cause lasting harm to a company’s brand and valuation are internally generated. These crises are the result of wrong-doing, sometimes even outright...
by David Kalson | Mar 21, 2018
In a crisis situation, speed of the operational response and clarity of initial communications, both internal and external, are essential. A Crisis Preparedness Plan provides a structure and process that coordinates all levels of the organization and puts the...
by David Kalson | Feb 8, 2018
VW’s now infamous dieselgate crisis is far from over, and additional punishments and damages still await in the wings. But after months of PR efforts to regain the trust of customers, regulators and governments, more bad news for the company was revealed in late...
