CC Series Short: The Crisis Communications Plan – Part 3

CC Series Short: The Crisis Communications Plan – Part 3

Rule # 1 of Crisis Communications: Show Empathy — Be Human. They don’t care how much you know until they know how much you care. Going in front of the media during a crisis is a double-edged sword. On the one hand it affords the organization’s spokesperson a...
CC Series Short: The Crisis Communications Plan – Part 3

CC Series Short: The Crisis Communications Plan – Part 2

The communications professional should establish the organization as the most authoritative source of news about the crisis so the organization’s messages are more likely to be included in the coverage. Hiding from the media will always make matters worse. Engaging...
CC Series Short: The Crisis Communications Plan – Part 3

CC Series Short: The Crisis Communications Plan – Part 1

The Crisis Communications Plan as an essential component of the overall Crisis Plan. Many times during crises, employees are the most neglected stakeholder group. Having a comprehensive stakeholder list is important during an incident and crisis. Create yours today...
How to Prevent Groupthink in Crisis Communications

How to Prevent Groupthink in Crisis Communications

Guest contributor: Jo Detavernier, SCMP, APR – Owner of Detavernier Strategic Communication When crisis communications teams work perfectly together, they will achieve great results. When such alignment takes on the form of “groupthink” however, the results will often...
Building the Perfect Social Media Crisis Management Plan

Building the Perfect Social Media Crisis Management Plan

Guest Author – Natalia Andrew With over 3.96 billion active social media users worldwide, platforms such as Facebook, Instagram, Twitter, and TikTok have become mainstream sources of more than just entertainment. In fact, a social media report by Our World In...