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Every organization needs a crisis communications plan, that’s the opinion of David Kalson, Crisis Communication Associate of PreparedEx and Principal of Kalson Communications. When an organization is faced with a simmering issue, or an immediate crisis, it often finds response and management of the situation difficult. This is often due to poor planning. In this podcast interview with David, we discuss some of the challenges that organizations face and what tools and resources they require to help manage crises.