PreparedEx Podcast
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5 Common Crisis Preparedness Questions

ByRob Burton

We often get asked the same preparedness questions. These questions come from our online audiences as well as our clients during crisis simulation exercises or in everyday discussions. We decided to do this podcast based on these common questions. In this episode we discuss, risk assessments, crisis planning, different types of plans, simulation exercises and…

PreparedEx Podcast
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Crisis Communications – An Interview with Melissa Agnes

ByRob Burton

Being able to prepare for, manage and recover from a crisis, is becoming a necessity for every organizations. As an incident starts to unfold, crisis team members need to act quickly to ensure they are in a position to manage the event in a cohesive manner. The pace and intensity of a crisis can be…

crisis communication
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Five Steps to Develop the Crisis Communication Plan

ByDeb Hileman

VW. Chipotle. Target. What comes to mind with these names? Defective emissions equipment? Or deception and fraud? Food-borne illness? Or mismanagement and stock price freefall? 100 million credit card records hacked? Or denial and inadequate crisis management plans? Each of these examples represents a business crisis that damaged reputations, hurt sales and negatively impacted the…

PreparedEx Podcast
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Crisis Communications – An Interview with Mike Lawrence

ByRob Burton

Being able to communicate during a crisis is essential for any organization. Understanding what to say and how to say it should be part of the crisis preparedness planning process. All stakeholders need to be addressed and your spokespersons should know what to say when the media request an interview. Have you ever considered being…

social media
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6 Rules for Social Media Use Before and During a Crisis

ByDavid Kalson

As is painfully well known to many companies that have endured crises, social media can be a troublemaker: An irate consumer posts a recording she captured of some impolite customer service she experienced from your company, and it’s being re-Tweeted ad nauseum. Or, a diner’s video of a cockroach backstroking through your restaurant’s clam chowder…

PreparedEx Podcast
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PreparedEx Podcast Episode 13 – Crisis Simulation Exercise Criteria

ByRob Burton

In episode 13 of the PreparedEx podcast, we discuss exercise criteria and provide some examples of exercise criteria and how PreparedEx evaluate using a tool known as Fulcrum. Benchmarking one facility or one area of the business against others essential provides better data and overall understand of where the organization is with respect to readiness….

Cybersecurity
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3 Goals For Your Next Cybersecurity Tabletop Exercise

ByRob Burton

When creating a cybersecurity tabletop exercise to validate the organizations ability to respond and manage a cybersecurity incident, consider the following three exercise goals. Validate Leadership Decision-Making One of the most important functions of a leader in a crisis is to stabilize the situation as much as possible. A very important aspect of crisis leadership…

PreparedEx Podcast
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PreparedEx Podcast Episode 12 – Crisis Simulation Exercise Objectives 

ByRob Burton

In episode 12 of the PreparedEx podcast we discuss exercise objectives. One of the most important, if not the most important step, in the design and preparation of an exercise is to determine exercise objective(s). It is not unusual for individuals planning an exercise to want to begin by focusing on a specific scenario. While…