A company’s ability to respond effectively to crises significantly impacts its longevity and reputation.

While internal training initiatives can contribute to building resilience, there’s an overarching necessity for specialized, expert-guided instruction – particularly with complex endeavors such as tabletop crisis management workshops. Investing in professionally designed and executed training provides optimal outcomes and is a cost-effective approach in the long run.

The first aspect to consider is the depth and breadth of topics covered. A well-rounded crisis management workshop dives into myriad scenarios ranging from natural disasters and cyberattacks to PR crises and supply chain disruptions. Expert-led workshops offer vast coverage of these topics, drawing on historical events and future projections to devise realistic and comprehensive scenarios. This approach saves time and resources that would otherwise be spent on extensive research and scenario development. Furthermore, it helps avoid the detrimental costs of overlooking a critical crisis due to inexperience.

An essential part of these workshops is their delivery. Seasoned training and exercise delivery professionals are adept at creating a conducive learning environment and appropriately pacing the information and tasks. They apply a blend of instructional strategies that cater to different learning styles, leading to higher retention rates and better application of knowledge when real crises strike. This translates to fewer errors, a quicker response time, and less damage, all of which have direct financial implications.

Related: Harnessing the Power of External Support in Crafting an Impactful Crisis Management Strategy

These professionals have a track record of designing and delivering hundreds of tabletop exercises, accruing a wealth of experience and expertise. This experience equips them to anticipate and navigate potential pitfalls, ensuring the training is effective and time efficient. If an organization were to attempt this internally, it would likely face a learning curve that could compromise the quality and effectiveness of the training, ultimately leading to higher costs in the event of a poorly managed crisis.

Furthermore, professionals in the field have established methodologies for training delivery, often backed by academic research and real-world validation. These proven methods significantly increase the likelihood of successful crisis management, mitigating potential losses. Moreover, the nuanced insights gained from experienced professionals can offer invaluable preventative strategies, turning potential crises into manageable situations, thereby saving substantial costs.

An often-overlooked aspect of professional workshops is the creative materials provided. A professionally designed workshop includes engaging multimedia, handout materials, and presentations carefully curated to enhance learning and retention. The production of these resources demands a high level of skill and time – resources that an organization might not be able to afford.

Moreover, these professionally created resources can often be reused for future internal training, further amplifying their value. Without this investment, a company may spend more, in the long run, trying to replicate these resources or suffering the consequences of inferior materials.

Beyond tangible resources, professionally designed workshops also come with an element of external perspective. This fresh viewpoint can reveal hidden vulnerabilities and blind spots within an organization’s crisis management strategy. Such insights are invaluable in strengthening the company’s resilience and could potentially save significant costs associated with overlooked risks.

To conclude, while conducting crisis management workshops internally may seem financially prudent, a closer look reveals the true cost-effectiveness of investing in professionally designed and executed tabletop exercises. They offer extensive topics delivered by experienced professionals using tried-and-tested methodologies and high-quality, engaging resources. Most importantly, they bring an outside perspective that can help identify and address hidden vulnerabilities. Given the high potential costs of mismanaged crises, the return on investment for these workshops is substantial.

Rob Burton
Rob Burton

Rob is a Principal at PreparedEx where he manages a team of crisis preparedness professionals and has over 20 years of experience preparing for and responding to crises. Part of his leadership role includes assisting PreparedEx clients in designing, implementing and evaluating crisis, emergency, security and business continuity management programs. During his career Rob has worked for the US State Department’s Anti-Terrorism Assistance Program, as a crisis management consultant in Pakistan and Afghanistan where he negotiated with the UN and Pashtun tribal warlords and he served with the United Kingdom Special Forces where he operated internationally under hazardous covert and confidential conditions. Rob was also part of a disciplined and prestigious unit The Grenadier Guards where he served Her Majesty Queen Elizabeth II at the Royal Palaces in London. Rob was a highly trained and experienced infantryman serving in Desert Storm and commanded covert operational teams and was a sniper. Rob has keynoted disaster recovery conferences and participated in live debates on FOX News regarding complex security requirements and terrorism. Rob has a Queen’s Commendation for Bravery.