VIDEO: Catching Up With Rob Burton – California Earthquakes and PreparedEx
Catching up with Rob Burton – California earthquakes, new PreparedEx content and more!
The Crisis Communications Plan as an essential component of the overall Crisis Plan. Many times during crises, employees are the most neglected stakeholder group. Having a comprehensive stakeholder list is important during an incident and crisis. Create yours today and validate it during simulation exercises. In this short video clip from the Crisis Coordinator Webinar…
It’s not enough to have a crisis plan on paper. It must be practiced, rehearsed and tested in order for it to work when the time comes to respond. Organizations that fail to invest in these things often don’t respond well during a crisis situation. A great example of this is what happened with Volkswagen…
It is important that members of your crisis management team can work together during the Horizon Scanning process. Make this a regular activity (at least a few times a year). Some team members can and will have key information to be shared to help identify issues before they become crises. In this short video clip from the Crisis Coordinator…
In week five of the Whiteboard Wednesday video series, Rob discusses his “checklist” for the Principles of Crisis Management. Resource: Principles of Crisis Management Training – Atlanta
The communications professional should establish the organization as the most authoritative source of news about the crisis so the organization’s messages are more likely to be included in the coverage. Hiding from the media will always make matters worse. Engaging with the media will enable the organization to disseminate its messages about the crisis to…
Guest Author – Natalia Andrew Any unforeseen event that causes fear and anxiety, and threatens to destabilize a company is called a business crisis. Through proper training, contingency planning, and sharp decision-making, many established businesses have been able to weather these crises over the years. Below we’ve outlined the most common examples that business managers…
Add your first comment to this post