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Looking Back to Move Forward: What 2025 Reinforced About Crisis Preparedness
As the year draws to a close, it is natural for organizations to reflect on what they accomplished, what they endured, and what still feels unresolved. For many leadership teams,…
CC Series Short: The Crisis Communications Plan – Part 2
The communications professional should establish the organization as the most authoritative source of news about the crisis so the organization’s messages are more likely to be included in the coverage. Hiding from the media will always make matters worse. Engaging with the media will enable the organization to disseminate its…
CC Series Short: The Crisis Communications Plan – Part 1
The Crisis Communications Plan as an essential component of the overall Crisis Plan. Many times during crises, employees are the most neglected stakeholder group. Having a comprehensive stakeholder list is important during an incident and crisis. Create yours today and validate it during simulation exercises. In this short video clip…
CC Series Short: Horizon Scanning is a Cross Functional Team Activity
It is important that members of your crisis management team can work together during the Horizon Scanning process. Make this a regular activity (at least a few times a year). Some team members can and will have key information to be shared to help identify issues before they become crises. In this short video…
The Profile of the Crisis Coordinator
The role of the Crisis Coordinator is one that is vital to an organization’s crisis preparedness. This person ensures that the Crisis Management Team is properly trained and exercised, that the Crisis Management Plan is up-to-date and maintained, and that crisis response activities are executed effectively. There are also responsibilities…
CC Series Short: The Advantages of Horizon Scanning
One very important tool that can be implemented into a crisis management team’s tool kit is Horizon Scanning. Being able to respond to a crisis is something many organizations struggle with. Typically, their struggle stems from a lack of planning and testing of existing plans, and in some cases, plans…
CC Series Short: What is Horizon Scanning?
Horizon Scanning is a systematic examination of potential threats, opportunities and future developments, which may have the potential to create new risks or change the character of risks already identified. In this short video clip from the Crisis Coordinator Webinar Series, Rob Burton discusses the important task of Horizon Scanning…