The Takata airbag crisis is a case study of how mishandled communications can transform a serious, but still manageable, product recall into what may very well become an ultimate catastrophe for the company. No one can say at this point if Takata will ever fully recover after damaging its relationships, seemingly voluntarily, with pretty…
Emory University Hospital had a tough crowd to deal with when they announced that they’d be receiving and caring for two American missionary doctors who had contracted the Ebola virus in West Africa. However, the way they chose to handle the issue and communicate with the general public was a true example of effective…
During our first discussion on the need for a Pandemic Business Continuity Plan we emphasized that planning for a pandemic is different than planning for other contingencies. The primary challenge you will encounter during a pandemic is not how to deal with the loss of infrastructure and communications, but how to provide essential…
In March of this year, the main weekly magazine published in Brazil (VEJA) ran as its cover story a report prepared by the country’s intelligence agency (ABIN), outlining the six major threats carrying a potential to disrupt the upcoming FIFA World Cup, to be hosted in twelve capital cities of Brazil. The report, originally confidential,…