Mark Hoffman, who we interviewed this past summer for the PreparedEx Podcast, wrote a great article for the International Crisis Management Conference (ICMC), “Ransomware as a Crisis“. In his article, Mark discusses the importance of cyber security in your crisis management program as well as the tool he developed, the Cyber Security Playbook, which walks the Crisis…
Guest contributor: Jo Detavernier, SCMP, APR – VP and Partner with Swyft. When a crisis hits, the spokesperson or (in a larger organization), the Crisis Communications Team, sees itself under immense pressure to respond quickly to demands for information from media. The first hour of a crisis is often called the Golden Hour because you…
Communicating during crises is important, especially in today’s world of fast-paced social media and mobile communications. Knowing what to say, and how to say it, is probably something that many organizations don’t practice enough. In this episode, we interview Erik Bernstein of Bernstein Crisis Management. During the podcast, we discuss several areas of corporate crisis…
I’m often asked which times are better to tweet and communicate with one’s audience on social media, in a crisis. With tons of studies out there revealing the “best days and times” to tweet and share online, I can see how people get confused and wonder such things for their own crisis communications. I’m…