Guest contributor: Jo Detavernier, SCMP, APR – VP and Partner with Swyft. The Crisis Communications Team (CCT) is the team of professionals within the organization that manages the communication function during a crisis. This team works closely with the Crisis Management Team (CMT) that makes the important decisions pertaining to crisis communications, business…
In a crisis situation, speed of the operational response and clarity of initial communications, both internal and external, are essential. A Crisis Preparedness Plan provides a structure and process that coordinates all levels of the organization and puts the company back on the path to full recovery as quickly as possible. Here are six…
After the recent historic flooding in the Balkans, it made me wonder about how prepared I was as a business and home owner here in New England, US. According to CNN, Serbia had three months of rain in just three days. Are we prepared for our very own 100 year storm? The “100 year storm”…
I’m often asked which times are better to tweet and communicate with one’s audience on social media, in a crisis. With tons of studies out there revealing the “best days and times” to tweet and share online, I can see how people get confused and wonder such things for their own crisis communications. I’m…